[ABD] HYBE Establishes New Girl Group-Focused Label
k-pop5/8/2026

[ABD] HYBE Establishes New Girl Group-Focused Label

HYBE officially announced on the 8th the establishment of 'ABD', a new independent label specialized in the production of girl groups. Operating under HYBE Music Group APAC, the label's name stands for 'A Bold Dream,' reflecting a creative philosophy that looks beyond conventional expectations. The company confirmed that Noh Ji-won has been appointed as CEO, while Han Sung-soo will oversee production. The new label is part of HYBE's ongoing multi-label strategy to enhance professional expertise and autonomy, with plans to debut their first rookie girl group in the second half of this year.

Explore More Trends

지금 가장 핫한 K-트렌드
궁금하신가요?

K-POP, 드라마, 뷰티, 패션까지! AI가 24시간 분석하는 실시간 한국 엔터테인먼트 랭킹을 메인 홈에서 확인하세요.

실시간 트렌드 보러가기