Director Na Hong-jin’s latest film, 'HOPE,' has achieved the highest overseas pre-sale record in the history of Korean cinema. Following its public debut at the 79th Cannes Film Festival, the film has been sold to over 200 countries and regions worldwide. This unprecedented pre-sale success has allowed the production to recover approximately half of its net production costs even before its official theatrical release. The film, which marks Na Hong-jin’s first project in 10 years since 'The Wailing' (2016), is scheduled to hit domestic theaters this July, with a subsequent North American release planned for September. - 'HOPE' set a record for the highest overseas pre-sale price in Korean film history, securing distribution in over 200 countries and regions. - The early global pre-sales have successfully covered about 50% of the film's total net production budget prior to its release. Q: Why is this trending? A: Director Na Hong-jin's 'HOPE' is trending because it achieved the highest overseas pre-sale revenue in Korean film history, signaling massive global anticipation following its Cannes Film Festival debut. | Director Na Hong-jin’s latest film, 'HOPE,' has achieved the highest overseas pre-sale record in the history of Korean cinema. Following its public debut at the 79th Cannes Film Festival, the film has been sold to over 200 countries and regions worldwide. This unprecedented pre-sale success has allowed the production to recover approximately half of its net production costs even before its official theatrical release. The film, which marks Na Hong-jin’s first project in 10 years since 'The Wailing' (2016), is scheduled to hit domestic theaters this July, with a subsequent North American release planned for September. - 'HOPE' set a record for the highest overseas pre-sale price in Korean film history, securing distribution in over 200 countries and regions. - The early global pre-sales have successfully covered about 50% of the film's total net production budget prior to its release. Q: Why is this trending? A: Director Na Hong-jin's 'HOPE' is trending because it achieved the highest overseas pre-sale revenue in Korean film history, signaling massive global anticipation following its Cannes Film Festival debut.