Actress and entrepreneur Song Ji-hyo has captured public attention by directly appearing as the model for her own underwear brand. On the 23rd, the brand’s official social media accounts shared a series of professional photos featuring Song Ji-hyo showcasing various products, including the 'Reversible Bra,' in colors such as black, red, khaki, and blue. Her active participation in promoting the brand highlights her commitment to the business, which has successfully expanded its reach into markets across Indonesia, the Philippines, Malaysia, Thailand, Vietnam, Taiwan, Hong Kong, and China. Fans and media alike have praised her toned physique and confidence as she represents the products herself. - Song Ji-hyo serves as both the CEO and the primary model for her own underwear line, recently unveiling a new promotional campaign on the 23rd. - The brand has achieved significant international growth, currently operating in several Asian markets including Indonesia, the Philippines, and China. | Actress and entrepreneur Song Ji-hyo has captured public attention by directly appearing as the model for her own underwear brand. On the 23rd, the brand’s official social media accounts shared a series of professional photos featuring Song Ji-hyo showcasing various products, including the 'Reversible Bra,' in colors such as black, red, khaki, and blue. Her active participation in promoting the brand highlights her commitment to the business, which has successfully expanded its reach into markets across Indonesia, the Philippines, Malaysia, Thailand, Vietnam, Taiwan, Hong Kong, and China. Fans and media alike have praised her toned physique and confidence as she represents the products herself. - Song Ji-hyo serves as both the CEO and the primary model for her own underwear line, recently unveiling a new promotional campaign on the 23rd. - The brand has achieved significant international growth, currently operating in several Asian markets including Indonesia, the Philippines, and China.