The 14th Muju Film Festival kicked off on June 4, featuring a major partnership with Kakao Pay as the event's exclusive 'Gold Sponsor.' By implementing an exclusive payment system for tickets, official merchandise, and DIY shop items, the festival aims to provide a seamless, 'wallet-free' experience for attendees. In addition to simplified financial transactions, the collaboration offers various on-site promotional benefits, including point rewards and discounts at snack booths, significantly enhancing the overall convenience and engagement for festival-goers until the event concludes on June 6. - Kakao Pay serves as the exclusive payment provider for tickets, official merchandise, and DIY shop activities, promoting a 'wallet-free' festival environment. - The 14th Muju Film Festival, which began on June 4 and runs through June 6, has integrated mobile financial infrastructure to provide enhanced convenience and various promotional perks for visitors. Q: Why is this trending? A: The Muju Film Festival is gaining attention for its strategic partnership with Kakao Pay to modernize the event experience through an exclusive, wallet-free mobile payment system. | The 14th Muju Film Festival kicked off on June 4, featuring a major partnership with Kakao Pay as the event's exclusive 'Gold Sponsor.' By implementing an exclusive payment system for tickets, official merchandise, and DIY shop items, the festival aims to provide a seamless, 'wallet-free' experience for attendees. In addition to simplified financial transactions, the collaboration offers various on-site promotional benefits, including point rewards and discounts at snack booths, significantly enhancing the overall convenience and engagement for festival-goers until the event concludes on June 6. - Kakao Pay serves as the exclusive payment provider for tickets, official merchandise, and DIY shop activities, promoting a 'wallet-free' festival environment. - The 14th Muju Film Festival, which began on June 4 and runs through June 6, has integrated mobile financial infrastructure to provide enhanced convenience and various promotional perks for visitors. Q: Why is this trending? A: The Muju Film Festival is gaining attention for its strategic partnership with Kakao Pay to modernize the event experience through an exclusive, wallet-free mobile payment system.